Questions? Good. We've got answers.
Short version: you snap the photo, we write the words, you hit Approve, it goes everywhere. Long version is below.
The basics
So what is this thing, exactly?
YNPS Social is the shortcut between "I should post that" and actually posting it. Upload a photo or video of whatever you want to share, and it writes a caption for each platform in your business's voice, with your hashtags and links. You tweak, approve, and it posts now or at the time you pick.
One upload. Every channel. Done before your coffee gets cold.
Do I need to be a social media wizard?
Nope. If you can take a picture with your phone, you're overqualified. Tell YNPS Social about your business once (or let it read your website), and it handles the wordsmithing from there.
Will it post stuff without asking me?
Never. Not once. Every post sits on a card waiting for your edits and your Approve click. No surprise 2 AM posts about a product you discontinued.
You're the boss. It's the very fast intern.
Will the captions sound like a robot wrote them?
Not if we've done our job. You set the voice (friendly, polished, funny, whatever fits), and each platform gets its own take: punchy for Instagram, a bit more buttoned-up for LinkedIn. Don't love one? Hit Shorter, More fun or Rewrite and it tries again. AI still makes mistakes, so give each one a quick read before it goes out.
The captions are too long (or too short). Can I change that?
Yes. On the Brand page, set Caption length to Short, Medium or Long, and Emojis to more, fewer or none. Every new caption follows it. For one post, use the Shorter or Longer buttons under that caption, and Remove #tags or Remove CTA to take out the hashtags or the call to action.
Can it write for the people I'm trying to reach?
Yes. On Pro and up, the Audience page holds who your business markets to: homebuyers, executives, families, your regulars, or your own. Every caption is written for your main audience on every channel, so your marketing stays consistent, and any post can switch to one of your other audiences.
It shapes the words, not who sees the post. Social posts go to your followers either way; your audience decides what the caption leads with, its tone, length and call to action.
Is there a guide to help me get started?
Yes. New accounts get a six-step setup guide that walks you through the real pages: connecting a channel, getting your brand ready, your styles, checking your details, your audience and a first post. Pause it anytime. To start it over, or to see the Schedule and Calendar tours again, go to Account, then Help while you work.
Which platforms does it post to?
Facebook, Instagram, LinkedIn, Threads, YouTube, Pinterest and TikTok. Each platform has to approve apps like ours before they open the doors, so a few may show "Coming soon" while we wait on their paperwork. They flip on as soon as they're approved, no action needed from you.
Can it write my email newsletter too?
Yes, on Pro and up. Open Newsletter, pick a monthly recap or an announcement, tick the posts to draw from, add your own photos if you like (or just tell it the news), and it writes the email in your voice with your colors, logo and photos. Any section can get a different photo later with Upload a photo. Pro and Agency include 4 newsletters a month (per brand on Agency); editing one or writing it again doesn't use another. Edit anything, then copy it into Mailchimp, Constant Contact, Gmail or whatever you use. Each one uses 2 generative credits.
Make it look your way. The Design box on each newsletter changes the header, font, photo layout, button style and colors, with a live preview. Save it as your default and every new newsletter starts that way. Fonts are ones every inbox shows the same, so it looks right in Gmail, Outlook and Apple Mail.
We don't send it or keep your list. Your email tool does that, and it adds the unsubscribe link and mailing address the law asks for. The buttons count clicks, so you can see how many people tapped through.
Working with people
My boss (or my client) wants to see posts before they go out.
Send them an approval link. They can see the post exactly as it'll look, then Approve it or ask for changes, no account or password needed. Links expire after 14 days, so nothing lingers.
Can my team help?
Yep. Invite editors to your brand. They can make and schedule posts; billing and the delete button stay with the owner.
I run more than one business. Do I need two logins?
Nope. Add another brand and switch between them from the side menu. Each brand keeps its own voice, channels, schedule and subscription, so your bakery never accidentally posts about your landscaping business.
Videos and music
Can I turn my photos into a video?
Yes, with Video maker in the menu. Add up to 15 photos, pick a look (Glide, Pop, Showcase or Cinematic), put a line of text on any photo and a title on the first one. The preview plays as you change things, and that's exactly what you'll get. Choose vertical for Reels, TikTok and Shorts, square for feeds, or wide for YouTube.
Press Make video and your phone or computer builds it right there in a few seconds (keep the page open), then saves it. Use it in a new post or add it to a draft, then add music and your end card on the post like any video. The post gets its own copy, so you can keep changing the original and make it again. It's included on every plan and doesn't use generative credits. It needs a recent Chrome, Edge or Safari.
What's an AI clip?
One photo, brought to life by AI: a slow camera push or orbit, steam rising off a coffee, leaves moving, a room revealed. In Video maker, press + AI clip, add a photo, pick a motion, say what should happen (like "she steps back and smiles"), pick a length and press Make. It takes a minute or three, and you can leave the page while it works.
AI clips use AI clip credits, which are separate from your monthly generative credits. One credit makes 5 seconds, so a 10-second clip uses 2. Buy them in packs right on the AI clip page: 10 for $11, 30 for $29 or 100 for $99, paid once. They don't expire. They aren't refunded while your plan is active, but if you cancel, email us and we'll refund the credits you haven't used. Before each clip is made you'll see what it uses and confirm, and making a new one over a clip you have asks again, since it replaces that clip. If it doesn't work out on our side (the AI turns the photo down, or it takes too long), the credits come back on their own.
Watch it before you use it. AI can change small details, like the words on a sign, a logo, hands or faces. A clip can only go on a post after you press Looks good. If something's off, try again or pick another motion. Photos with one clear subject (a product, a dish, a storefront, a room) work best.
AI clips come with Pro and Agency. On the free trial you can look around; AI clip credits can be bought once your plan starts.
What happens to my video after I upload it?
It goes straight from your phone or computer to secure online storage, once. Your original is never changed.
Videos can be up to 100 MB. A bigger one (a long 4K clip, say) is shrunk to 1080p on your own phone or computer before it uploads, which looks just as sharp on Reels, Shorts and Facebook. Keep the page open while it shows "Shrinking". The file on your device stays as it was. Videos longer than about 7 minutes can't shrink enough, so trim those first.
When the post goes out, each platform gets its own copy made from that original: the shape you picked for it (tall for Reels and Shorts, 4:5 for the Instagram feed, square, or wide), with your edits, your text, your end card and your music. So one upload covers every channel, and changing your mind about a shape never means uploading again.
For the captions, we look at a frame from your video plus your notes. A sentence about what happens in the video helps the captions a lot.
How do I edit a video?
Open the post and press Video edits under Photos and videos. You can:
- Trim the start and end.
- Change the speed (slow motion down to half speed, or up to twice as fast).
- Turn a sideways phone clip the right way up.
- Turn off the video's own sound.
- Adjust brightness, contrast and color, and fade in or out.
- Add up to three lines of text on screen, each with its own start and end time, at the top, middle or bottom.
- Add or skip your end card.
Press Preview edits and pick a shape to watch it before you approve. Your edits save with the post.
Will my text get cut off when a platform crops the video?
No. Text is placed after each platform's shape is made, so it always sits inside the frame, whether the video goes out tall, square or wide. Text times count from the start of your trimmed video.
Why don't I see YouTube on my post?
YouTube is for videos, so it shows up on the post card once your post has a video. Posts with only photos go to your other channels.
What's the end card?
A short moving card on the end of your videos. Your brand colors drift slowly across the background while your logo, business name, tagline, call to action and website fade in one after another. It's made to fit every shape, so it never looks squished. Turn it on as your default on the Brand page (press Play there to watch it), then switch it off for any single post under Video edits.
The tagline is optional: a short line about your business, set on the Brand page. On Pro and up you can make the card your own: pick what shows, use one brand color instead of all of them, and choose how long it stays (2 to 5 seconds). Or upload your own card: a picture, or a video up to 10 seconds. It's fitted whole into every shape on a soft blurred copy of itself, so keep the important parts away from the edges. Upload your logo file on the Brand page so it can go on the card.
Why does the preview take a moment?
Each edited version is made the first time someone asks for it, so the first preview of a new set of edits takes a few seconds (longer for long videos). After that it plays right away. When a post goes out, we wait until every platform's version is ready before sending it, so nothing goes out half made.
Which shape should I pick?
Tall (9:16) for Instagram Reels, YouTube Shorts and stories. 4:5 fills the most screen in the Instagram and Facebook feeds. Square works almost everywhere. Wide (16:9) for regular YouTube videos. Not sure? Leave it on Original and look at the previews on the post.
Can I add music to my videos?
Yes, a few ways: let AI make a track that fits the mood and length of your video, pick one from our library of tracks by real independent musicians, or upload your own (as long as you have the rights).
Heads up: platforms run their own music checks, and once in a while they'll mute something anyway. That's on them, not you.
How is the music mixed in?
When the post goes out, we mix the music into your edited video, so it starts and ends with your trimmed, sped up or slowed down version, and fades out at the end. You choose the music volume, whether to keep the video's own sound, and whether the music dips while people talk.
Music works on videos up to 90 seconds long (after trimming and speed changes). The edit preview leaves the music out; you can play the track on its own on the post.
Can I use a popular song?
Buying a song or streaming it doesn't cover using it in a business post, and platforms can mute the video or take it down. Use our library, AI music, or music you made or licensed for business use.
I make music. Can I get in on this?
Absolutely. Our artist program pays you every time a business posts with your track. You keep your rights. Check out the details for musicians.
Your stuff
What happens to my photos and videos after they post?
They hang around for 30 days, then we delete them from our storage. The post itself stays in your history with its captions, results and links to it on every platform, so you can always find it.
One exception: a photo you put in a newsletter (from a post, or one you upload for it) is kept for as long as that newsletter is, so the email still shows it when people open it weeks later. Delete the newsletter and its photos go with it.
Videos you make in Video maker, and their photos, stay there until you delete them. A post that uses one has its own copy, which follows the 30-day rule like any post's video.
We're your posting crew, not your photo album. Keep your originals on your phone or computer.
Why did my old draft disappear?
Drafts that nobody touches for 30 days get cleaned out, files and all. Your dashboard shows an "Expires" tag when one is getting close, so open it, schedule it or let it go.
Do you own my content now?
Not even a little. Your photos, videos and captions are yours. We only use them to post them where you told us to.
Do you sell my data?
No. We don't sell it, we don't advertise with it, and we don't track you around the internet. The only cookies we use keep you signed in. The details live in our Privacy Policy, written in plain English.
Results and reminders
How do I know if any of this is working?
The Results page shows clicks on the links in your posts: when they happened, phone or computer, which app people tapped from, and which posts pulled their weight. YouTube videos also show views and likes. More platforms join as they give us access to their numbers.
I forget to post. Like, a lot.
Same. That's why there are reminders: a weekly nudge with fresh ideas, and a ping when your calendar goes quiet. Too naggy? Turn them down or off on your Schedule page. No hard feelings.
Money stuff
How much does it cost?
Three plans, billed monthly: Solo $39, Pro $79 and Agency $169 (up to 5 brands). Every plan has AI captions, previews, the calendar, reminders, results and music. Pro adds every channel, approval links and a team. No setup fees, nothing hidden. Compare the plans.
Is there a free trial?
Yes: 5 days with every Pro feature, posting to Facebook and Instagram, with 15 posts, 25 generative credits, 2 AI music tracks and 1 email newsletter. It takes a card, and if you don't cancel before the 5 days are up it becomes Solo at $39 a month. It's one trial per person: a second email address or a card that already had a trial won't start another one.
I ran out of generative credits. Do I have to upgrade?
No. On the Billing page you can buy 50 more generative credits for $15, paid once, and keep your plan. They're used after your monthly credits run out and they don't expire. Packs open once your paid plan starts (not during the free trial), up to 5 a month. If you find yourself buying them every month, a bigger plan is usually the better deal.
Do you have a referral program?
Yes. Your Account page has your own link. When a business signs up with it and pays for its first month, you both get 50 bonus generative credits. Bonus credits don't expire and kick in after your monthly credits run out.
I have several brands on Agency. Can I move to Pro or Solo?
Yes. When you switch on the Billing page, you pick the brand that keeps the plan and your subscription. The other brands stay in your login with their posts, connected accounts and settings, and each can start its own plan whenever you're ready. They stop posting until then.
Can I cancel?
Anytime, in a couple of clicks from the Billing page. No phone call, no guilt trip. You keep access until the end of the month you paid for. The fine print is in our Refund and Cancellation Policy.
Who's behind this?
Your Neighborhood Print Shop, a real neighborhood print shop. We built YNPS Social to post our own work, liked it way too much, and figured other small businesses would too.
Still got a question?
Use the Help form. A human answers, usually within a day or two.
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